9:16 / LIVESTREAM SHOPPING / LIVESTREAMING / MEDIA SERVICES / VIDEO PRODUCTION

OTTO LIVE SHOPPING in 9:16 format

OTTO Live Shopping as a 9:16 production

For the OTTO Shipping the ifbbw has developed a smart portrait livestream production setup in 9:16, with which various OTTO Live Shopping Shows were produced. For this, our technicians created a 3-camera 9:16 setup that could be set up quickly and used flexibly and mobile. With the help of the high-quality and at the same time space-saving production setup, programs were produced in a small neighborhood kiosk in Hamburg with the fashion products from adidas. But we were not only on the road for OTTO Fashion. Because programs were also produced for OTTO with products from the brands Dyson and Apple, Liebherr, Miele, WMF and Bosch as a live shopping format. For the various productions, a 4-person team from ifbbw at the respective locations throughout Germany, which implemented the productions in live format.

At OTTO productions we always enjoy working with our clients The Gram from Frankfurt am Main. Just as we always rely on our friendly partners from FilmThe being able to leave.
Institute for Image Movement:
  • Technical management
  • technical planning
  • video production
  • audio production
  • live streaming
  • Live direction and camera technology
  • Set lighting
  • Camera personnel and video technicians
  • Intercom and video radio links
  • Tally Systems
customer Otto GmbH & Co. KG
Location throughout Germany
Year 2022/2023
client The Gram GmbH